The Trusted Authority™ Program: Transform Your Expertise into Influence, Impact, and Growth

The Trusted Authority™ program by Petra Zink is built for ambitious partners, executives, and entrepreneurs who are ready to position themselves as the go-to authority in their industry.

This isn’t just another course—it’s a transformational program designed to equip you with the frameworks and strategies to:

• Clarify your authority by building a standout personal brand that differentiates you in a crowded market.

• Develop your Signature Framework, turning your expertise into systemised, packaged IP that can become a commercial flywheel for sustained growth.

• Create high-impact content that builds trust, attracts high-caliber opportunities, and keeps your audience engaged—without the overwhelm.

• Master LinkedIn to grow your reach, build a highly engaged community, and amplify your thought leadership at scale.

The Trusted Authority™ is more than just a learning experience—it’s a complete roadmap to position yourself as a confident, trusted leader who commands influence, earns trust from key stakeholders, and unlocks premium opportunities.

What You’ll Get:

Access to four (4) Comprehensive Learning Hubs
Packed with actionable insights, worksheets, templates, and strategies covering:

> Authority Branding
> Authority Content Strategy
> LinkedIn Authority

> Trust at Scale [access in Feb 2025]

Private Podcast Feed
Learn on the go with audio content curated specifically for participants.

Additional support (only for option 2):

Personalised Feedback (only for option 2)
Submit your work and receive tailored advice on your brand positioning, communications strategy, and commercial roadmap to ensure your success.

Tailored 1:1 Strategy Session
Get direct access to Petra to develop your unique strategy and roadmap with the exact steps to establish yourself as the go-to expert in your field.

Pricing Options:

• Option 1: Self-Paced Program ($495)

- Access to online content from four (4) hubs: Authority Branding, Authority Content Strategy, and LinkedIn Authority, Trust at Scale

- Flexible learning at your own pace.

• Option 2: Guided Program ($1,495)

- Access to online content from four (4) hubs: Authority Branding, Authority Content Strategy, and LinkedIn Authority, Trust at Scale.

- 1x 90min tailored 1:1 strategy session

- personalised feedback on your homework [strategy 1-pagers]

Whether you’re scaling a firm, leading a business, or building influence, this program equips you to build trust at scale, make an undeniable impact, and achieve sustainable growth.

Join a community of visionary leaders who are already transforming their industries.

Let’s build your Trusted Authority together.